SUSTAINABILITY FOR PEOPLE & PLANET.
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SUSTAINABLE PRIDE COLLECTION

Celebrate Pride month by expressing yourself in our new limited edition collection representing all the Pride colours. We’re all about universal love with universal style.

SHOP PRIDE

UNCONDITIONAL LOVE

GRENEN

SUSTAINABLE PRIDE COLLECTION

Image of the Pride flag.
InterPride Logo

From now until 30 June 2022, 100% of proceeds from our Pride collection will be donated to InterPride. This international organisation works directly with over 400 LGBTQIA+ organisations worldwide, providing grants, resources for human rights, racism and oppression awareness, conference scholarships and more.

GET INVOLVED

InterPride Logo

From now until 30 June 2022, 100% of proceeds from our Pride collection will be donated to InterPride. This international organisation works directly with over 400 LGBTQIA+ organisations worldwide, providing grants, resources for human rights, racism and oppression awareness, conference scholarships and more.

GET INVOLVED

Close up of the sustainable strap in Pride colours.

Our iconic Grenen platform is colourful with a case made from at least 50% RECYCLED stainless steel and a 100% rPET STRAP made from recycled nylon.

SHOP PRIDE

Close up of the dial on the Grenen Pride watch.

More features: Scratch and SHATTER-RESISTANT K1 mineral crystal & SWISS LUME on hands for the brightest glow yet.

SHOP PRIDE

Image of our Pride bracelet.

Denmark is a progressive place of landmark firsts – especially when it comes to inclusivity – and we’re proud that our Danish heritage reflects a culture of acceptance for all members of the Pride communities.

SHOP PRIDE

Close up of the dial on the Grenen Pride watch.

More features: Scratch and SHATTER-RESISTANT K1 mineral crystal & SWISS LUME on hands for the brightest glow yet.

SHOP PRIDE

Image of the Pride flag on a city street.

Denmark is a progressive place of landmark firsts – especially when it comes to inclusivity – and we’re proud that our Danish heritage reflects a culture of acceptance for all members of the Pride communities.

Our iconic Grenen platform is colourful with a case made from at least 50% RECYCLED stainless steel and a 100% rPET STRAP made from recycled nylon.

SHOP PRIDE

Close up of the sustainable strap in Pride colours.
Image of our Pride bracelet.
Image of the Falster Gen 6 watch with Pride dial and strap.

NEW

PRIDE STRAP &
FALSTER GEN 6 DIAL

Fasten this easy-to-add 20 mm Pride strap (that’s 100% rPET made from recycled nylon) to your Falster Gen 6, or any favourite watch accepting 20 mm straps. Don’t forget to update your dial to show some Pride love!

SHOP PRIDE

NEW

PRIDE STRAP &
FALSTER
GEN 6 DIAL

Fasten this easy-to-add 20 mm Pride strap (that’s 100% rPET made from recycled nylon) to your Falster Gen 6, or any favourite watch accepting 20 mm straps. Don’t forget to update your dial to show some Pride love!

SHOP PRIDE

Image of the Pride flag on a city street.

SUSTAINABILITY FOR PEOPLE & PLANET

LEARN MORE