A man and woman in a field wearing Skagen watches

designing better for



We’re also committed to being the most responsible version of ourselves and putting actions before words. With each collection, we strive to be better than who we were before. From manufacturing methods to raw materials, we’re innovation seekers continuously integrating new ways to reduce our environmental footprint.

We’re proud of our progress and are eager to elevate current standards in designing better for all our tomorrows.

This is Just the Beginning

Image of all the components used to design one watch

the future of


In the ever-evolving sustainability landscape, we are dedicated to being part of the conversation where real-time changes are making a difference. We’re exploring and optimising these new benchmarks to improve what we do best – creating purposeful Danish-inspired pieces with good intentions and longevity in mind. Each season showcases our commitment to forward momentum, using materials selected to have the least impact and collaborating with community-sensitive partners.

Image of a woman wearing a solar-powered Skagen watch
Image of a Skagen bracelet on a beach
Hero image of a Skagen watch

Working Toward a Greater Goal


90% of our traditional watch styles currently contain one of the following materials:

  • Solar-powered movement
  • Stainless steel
  • #tide ocean material®
  • Leather

We are committed to supporting responsible leather manufacturing globally, which is why we are proud partners with the Leather Working Group (LWG). We purchase 100% of our leathers from LWG-certified suppliers.

Our stainless steel is selected for long-lasting durability and corrosion resistance. It’s a material recognised at the industrial level for being highly recyclable. We are sourcing vendors to provide a traceable, higher recycled content in newer collections.

We use the sun’s energy, or artificial light sources, to power our solar watches.

We reduce the use of virgin plastic by partnering with companies like #tide ocean material® – the manufacturer of premium quality recycled plastic made of ocean-bound plastic.

Image of a man wearing a solar-powered watch on a beach - Working Toward a Greater Goal
Hero image of a solar-powered Skagen watch


Pursue opportunities with key stakeholders in the recycled stainless steel supply chain to incorporate a higher content of recycled stainless steel throughout watch and jewellery collections.

Incorporate impact-conscious materials and standards into existing collections not featuring stainless steel.

Introduce a programme to increase the amount of restored/pre-loved or recycled watches.


We’re harnessing our passion for sourcing, design, innovation and creativity to transform our packaging for the greater good.

Image of a man on a beach wearing a Skagen watch
Image of Skagen shipping packaging


We’re harnessing our passion for sourcing, design, innovation and creativity to transform our packaging for the greater good.


Skagen’s standard traditional watch product boxes are made from FSC-certified 100% recycled content. Jewellery packaging includes a reusable pouch made with 100% linen and a drawstring made from 100% FSC-certified paper.


The boxes and packing paper used to ship to our customers are made from 100% recycled content.


Check if your local recycling facility processes paper that has already been recycled.

Image of a woman and a man sitting on a sand dune, wearing Skagen watches


All responsibly designed products will be labelled with attributes describing features or materials designed with impact in mind.


We’ll share how we’re evolving and innovating our products and production through marketing communication via email, social media and our website.

our promises


Image of a woman walking the Copenhagen Fashion Week catwalk

Copenhagen Fashion Week

Copenhagen Fashion Week is widely recognised as a pioneering fashion week. Placing sustainability at its core, it showcases the best Nordic brands that must meet all 18 Minimum Requirements before they can be included on the official show schedule.

Our ongoing partnership allows us to collaborate with designers from Scandinavia and have authentic conversations about concrete solutions and the ways this shared learning can be applied to collections produced together.

Why We Partner With
Copenhagen Fashion Council

We share core values and seek to elevate current standards by designing better for all our tomorrows.

We are both deeply rooted in the Scandinavian fashion and design communities.

We both bring a modern and joyful expression of Danish lifestyles to people worldwide.

Image of a collection of Skagen watches

Leather Working Group

Skagen is committed to supporting responsible leather manufacturing globally, which is why we are proud members of the Leather Working Group/LWG. We currently source 100% of our leather from Leather Working Group-certified tanneries. Certified tanneries have met strict requirements on responsible water use, wastewater discharge, energy use, chemical management, and air emissions.

Why We Partner With LWG

Leather Working Group is committed to driving improvement across the global leather supply chain, minimising the environmental impact of leather production, and inspiring, educating, and challenging its member companies.

They implement an auditing process that contains 17 separate evaluation sections that cover all aspects of responsible leather manufacturing, including environmental management, traceability, chemical management, social responsibility and governance.

Image of a watch designed with components made from ocean-bound plastic waste

#tide ocean material®

This industry leader is recognised for collecting ocean-bound plastic waste and transforming it, in part with renewable energy, into a premium second-life raw material that’s used in some of our watch dials, watch bracelets, and cases.

Why We Partner With #tide

In two years, #tide has upcycled the equivalent of more than 25 million plastic bottles

0%: The percentage of virgin plastic present in #tide

#tide’s upcycling process produces up to 80% fewer CO2 emissions than producing virgin plastics.

Recycled material certified by Global Recycled Standard (GRS)

Image of a watch designed with components made from ocean-bound plastic waste


This international non-profit protects fragile global ecosystems and raises awareness about the incredible importance of preserving our oceans for today and future generations.

Why We Partner with

Together, we’re working to protect fragile global ecosystems and raise awareness about the incredible importance of preserving our oceans for today and future generations.

Our namesake, Skagen, refers to the coastal city in Denmark. This location remains a source of inspiration – from our materials to our designs’ organic shapes.

Image of a gold-tone necklace


Favoured by fashion editors and influencers globally, Copenhagen’s Baum und Pferdgarten collaborated with us to craft a design-forward collection of pieces that are bold in their simplicity.

Why We Partner with
Baum und Pferdgarten

Both brands share a passion for Scandinavian design and a love for creating beautiful and wearable pieces.

We both believe in creating quality pieces that stand the test of time, from the elevated high-grade materials we use to the thoughtful designs with a modern twist.

Image of a Pride flag hanging on the side of a building


Founded in 1982, InterPride represents the global Pride movement of over 1,200 organisations and is a membership-based organisation with more than 400 active members from over 70 countries, providing resources for human rights, racism and oppression awareness, scholarships and more.

Why We Partner with InterPride

Denmark is a progressive place of landmark firsts specifically regarding inclusivity – and we’re proud that our Danish heritage reflects a culture of acceptance for all Pride communities.

We are committed to supporting InterPride as they make a difference in the lives of the LGBTQI+ community worldwide.

We have a shared vision: a world with full cultural, social, and legal equality for all.