A SOURCE OF PRIDE
NEW. LIMITED EDITION.
WorldPride is coming to Copenhagen for a ten-day celebration this August. To commemorate this event in our favorite country, it’s time to welcome our limited-edition Aaren Pride collection that’s full of love.
We’re celebrating WorldPride with our Aaren Pride collection—released in tandem with a minimum $25,000 donation to Interpride in 2021. Founded in 1982, InterPride represents the global Pride movement of over 1,200 organizations and currently has more than 400 members from over 70 countries. They provide resources for human rights, racism and oppression awareness, scholarships, and more.
We gave the iconic 17th-century Nyhavn waterfront houses in Copenhagen a cheerful makeover and set it on a lenticular dial so the lights turn on and off in the windows with wrist movements.
The Leather Working Group/LWG has developed environmental audit protocols that assess the environmental performance of leather manufacturers.
In the late 1960s, Danish designer Gustav Ehrenreich created a Happy Movement with the Hoptimist, a bobble-headed and fabled figurine with a cheery disposition and endless optimism. Like Skagen, Hoptimists embrace love. Now you can show off yours.