Rose gold-tone case and matching mesh strap with a white dial and sparkling indexes.

ICONIC IN
EVERY WAY

Simple, purposeful, versatile design – hallmarks of our Danish aesthetic. These time-defying icons are reissued and revitalised seasonally and are as popular today as when launched over a decade ago.

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ICONIC IN
EVERY WAY

Simple, purposeful, versatile design – hallmarks of our Danish aesthetic. These time-defying icons are reissued and revitalised seasonally and are as popular today as when launched over a decade ago.

SHOP ICONS

Freja

A look that is mastering the art of timelessness.

A Freja watch with a gold-tone case and matching mesh strap with a white dial and sparkling indexes. Has the following call-outs on it: 'Crystal Indexes is a forever feature’. ‘MIRRORED BEZEL for subtle shine’. ‘Stainless steel case with RECYCLED CONTENT’. ‘Iconic HOODED LUGS, trademark style’. ‘Texture on the SUNRAY dial appears to shift in the light’. ‘MESH, our style-defining strap’.

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Silver-tone case with matching mesh strap with black dial and orange inner ring.

TRANSCENDING
TIME

The beauty of icons? They never get old. Meticulous minimalism makes each piece rightfully recognisable.

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TRANSCENDING
TIME

The beauty of icons? They never get old. Meticulous minimalism makes each piece rightfully recognisable.

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MELBYE

A distinctive style that is resistant to the passing of time.

A Melbye watch with a silver-tone case with matching mesh strap with black dial and orange inner ring. Has the following call-outs on it: ‘Signature COLOUR POP on the interior ring’ ‘Purposeful DAY, DATE complication’ ‘Graphic interplay of ARABIC & STICK indexes’. ‘Iconic HOODED LUGS, trademark style’ ‘Lightweight TITANIUM design’ ‘Heritage-driven ULTRA-SLIM profile’ ‘MESH, our style-defining strap’

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